Learn from video experts on why every company needs to integrate video into their organization, the most common pitfalls that companies face during the 2-3 years, the best and worst strategies for creating a YouTube channel, the types of content you should be creating and more.
1:00pm
Hear from Will Schultz about the mindset that organizations that should be taken on when doing search engine videos with TAYA content.
He will be discussing the typical channel structure do’s and don’t’s, and the checklist of assets required.
He’ll present the questions that allow a business to decide on the category of content to create first for YouTube as well as how to optimize the metadata for TAYA videos.
Will Schultz
1:30pm
Video content presents powerful opportunities for businesses but, unfortunately, a fear of being on-camera prevents even the most effective sales and marketing professionals from ever harnessing its power.
As the video department “owner” you’re responsible for ensuring that your subject matter experts look and feel good in front of the camera.
In this session, you will learn the simple techniques that will allow your team to build more trust, influence buyers, and sell more easily with video.
Zach Basner
2:30pm
Mazzella team members Thad and Devon will talk about how they grew both their video team and collection of gear to own video success at their organization. Plus, they’ll be available for an interactive Q&A session at the end.
Thad Barnette
Devon McCarty
3:00pm
Learn from Will Schultz about the qualities and habits that he looks for when helping new video consulting clients to make their first hire.
Current videographers will benefit from learning how the most successful case study clients run their department and interact with their organization.
Will Schultz
3:30pm
From creating a streamlined video editing process to maintaining brand and color consistency throughout your videos, Zach will teach you how to speed up your video editing process to help you create more content, faster.
Zach Basner
DSMW is Connecticut’s largest event for sales, marketing and leadership teams with industry-disrupting workshops, immersive breakout summits, inspiring keynotes, and endless networking opportunities.
Enjoy unlimited access to all sessions, workshops, networking events, and entertainment.
Premier access for the ultimate DSMW experience with exclusive networking, VIP Lounge, and more.
Facilitated by Marcus Sheridan.
Access to all main stage keynote sessions including Ramon Ray, Ann Handley, Ron Tite and more to be announced soon!
The closer you are to the stage, the better the experience.
Middle of the Room
Front of the Room
Three hours of interactive training and expert learning sessions across seven highly-specialized, role-specific tracks.
Three hours of interactive training and expert learning sessions across seven highly-specialized, industry-specific tracks.
Your chance to learn from the best digital sales and marketing experts in the business
Lunch included both days.
Snacks, coffee, and meals will be available for purchase.
Cash bar for parties.
Breakfast and lunch included both days.
Access to complimentary coffee and snacks all day in the VIP lounge.
Drink tickets provided to be used at parties. **
Connect (and celebrate!) with growth-minded business leaders, digital marketers, and sales pros.
An exclusive time to meet with speakers and IMPACT trainers in an intimate, small group setting.
For when you just need a little “me time” — and some time to catch up on work.
Our VIP Dinner Party is so VIP, even Jay Gatsby is on the waitlist.
An exclusive group workshop for VIP ticket holders facilitated by Marcus Sheridan.
An exclusive group workshop for VIP ticketholders, facilitated by Zach Basner.
*Early-bird pricing expires at 11:59 p.m., Eastern, on August 31, 2020.
** VIP Drink Tickets Information: Three drinks tickets will be provided per person for the welcome reception, two drink tickets per person for the cocktail hour, and two drink tickets per person for the after party.
Often, when you attend a conference alone, you come back with a notebook full of ideas and strategies that, ultimately, never get off the ground. When you attend Digital Sales & Marketing World as a team, however, you embark upon a transformative, collaborative learning experience guaranteed to spark true and lasting change at your organization.
When you bring four or more people, you qualify for extra team benefits.
See full Cancellations, Refunds & Transfers Policy.
To request a student or nonprofit discount, please email us.
Simply pay the difference — your desired ticket level minus what you paid for your current ticket.
To request an upgrade, please email us.